INFINITI OF PEORIA | Q50 EAU ROUGE MAY COME TO LIFE AFTER ALL

November 20, 2017

The INFINITI Q50 Eau Rouge was one of the most talked about new concepts in 2014, so much so that the automaker was planning to create a production model of the sedan. Unfortunately, those plans were put on hold early last year, but it looks like there might be some hope left, as INFINITI has announced a possible halo model of the Eau Rouge could come out in the next few years.

A halo model is a term coined for vehicles that are the standout model for a particular brand, one that will get customers interested, especially at a younger age. The Eau Rouge would definitely fit that bill perfectly, thanks to its gorgeous, athletic design scheme and fantastic interior amenities.

INFINITI head, Roland Kruger, announced the possibility of a halo model, especially as the brand releases two of its newest offerings, the Q30 and the Q60. Fitting the Eau Rouge between those two high-powered models would work beautifully, something that INFINITI seems to be considering.

“Every premium brand that has performance aspirations needs a halo model – a model at the forefront that symbolizes power and performance,” said Kruger. “But we need to concentrate on cars like Q30. That said, next year we will launch the Q60 with a powerful 3.0-litre twin-turbo engine. That car will definitely be very special.”

We have no further details about when we might see a production model of the Q50 Eau Rouge, but stay tuned to our blog to discover all the latest news about INFINITI’s terrific line of upcoming models.

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